Attenborough Arts At Home Packaging- Seed Creativity
We created a pattern to work across different touch points which showcased the energy and crafts that form Attenborough Art Centre’s ‘Attenborough Arts at Home’ initiative.
Key Objectives
Flexible- The Pattern needed to work on several different touch points.
Energetic- The overall look of the pattern needed to be colourful and lively, to reflect the brand and tone of the initiative.
Crafty- Throughout the pattern there wanted to be references to craft equipment to tie into the purpose of the kit.