Attenborough Arts At Home Packaging- Seed Creativity

We created a pattern to work across different touch points which showcased the energy and crafts that form Attenborough Art Centre’s ‘Attenborough Arts at Home’ initiative.

Key Objectives

  • Flexible- The Pattern needed to work on several different touch points.

  • Energetic- The overall look of the pattern needed to be colourful and lively, to reflect the brand and tone of the initiative.

  • Crafty- Throughout the pattern there wanted to be references to craft equipment to tie into the purpose of the kit.

 

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